Marketing (BS)
Match your creative edge with present industry trends and skills to begin a thriving career in marketing and advertising.
Why a Marketing (BS) degree?
Marketing is a booming field that is growing at a much more rapid rate than those in other occupational categories. The marketing industry needs individuals with a contemporary education in order to best reach the customers that they serve. Marketing is a versatile field of study that gives passionate and creative people a home in the business world. Business does not have to be all about numbers. Students with a creative mind, strong people skills and clever writing ability should consider pursuing this degree.
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Get an inside look at our Marketing Program
There are over 70 unique programs at Cairn to choose from! Not sure if this is the best program for you? Here are some more details to help you decide.
Required Credits: 120
Curriculum Highlights:
- BUS 423 E-Commerce Site Development
- BUS 478 Advanced Data Analytics
- BUS 491 Business Policy and Strategy
- BUS 493 Market Strategy
Marketing
Sales
Customer Service
Project Management
Advertising
Promotion
Market Research
Social Media Management
Event Planning
Branding
School of Business Faculty
Yunn Kang
Sr. Vice President for Finance; Dean, School of Business
John Covone
Associate Dean; Chair, Accounting Department; Associate Professor, School of Business
Phil Feather
Assistant Professor, School of Business; Development Associate for Athletics
Brandon Petcaugh
Chair, Computer Science and Technology Department; Assistant Professor, School of Business
Stephen Haney
Assistant Professor, School of Business
- Andrew Allers
- Cindy Bergvall
- Zachary Bingaman
- Scott Cawood
- Janelle Curtis-Beaman
- Olivia DiGiriolamo
- Matthew Garrison
- Tim Glase
- Timothy Hui
- Christine J. James
- Robert Kramer
- David Marks
- Ken McClellan
- Megan McInnis
- John Mesher
- Dan Padden
- Frank Robinson
- Jeff Rudloff
- Emir Ruiz Esparza
- Wayne Shaw
- Sunil Taylor
- Dennis Terry
- Graham Thorpe
- David Tideman
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What Our Students Have To Say
Dan Smullen
The marketing program has helped me learn invaluable things not only about business, but also about the world I live in. The faculty and staff consistently strive to integrate God's word into every aspect of the curriculum, helping grow the students to be ethical business individuals. I now feel prepared for anything the future may throw at me."
